The dedicated B2B platform helps you maximize your benefit and return on investment (ROI) by meeting selected buyers from more than 55 countries. The B2B meetings allow guest buyers to get acquainted with the latest products and trends, negotiate and conclude contracts, and sign agency and distribution agreements.
MAC FRUIT ATTRACTION MENA is a new global brand for the fresh produce industry, developed to create and maintain a strong and efficient network between traders and vendors in Europe, MENA, and Africa. Held concurrently with Food Africa for its second consecutive year, MAC FRUIT is a unique platform providing international fruit and vegetable firms direct access to new strategic markets.
The Live Cooking Show is powered by the Egyptian Chefs Association (ECA). The show welcomes the finest internationally renowned chefs in Egypt, who prepare recipes every day of the exhibition. Made from the sponsors’ products and crops and promoted by the Chefs during the show, the resulting recipes are then collected in a cookbook that is distributed to the visitors.
“We chose Food Africa because Egypt is a crucial market for our companies. Italy and Egypt’s trade was worth about €4.6bn in 2016. Our exhibitors witnessed growth of visitors this year and our companies had a lot of good contacts”...
“It’s been great, we were happy to come to this event. We’ve met with very interesting leads and gotten a lot of people we would like to follow up with. We think we’ll get a lot of good business from here and will definitely be here for the next...