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Exhibiting Tips


How to maximize Your Presence at Food Africa?

We compiled 4 easy steps to help you increase your Return on Investment (ROI)

Tip 1: Invite your most important customers

  • Send a direct mail with a personalized letter to your key clients
  • Distribute invitations to key people at industry events you are attending
  • Add an invitation to all your offers (sales quotations)
  • Include an invitation in your company’s newsletter
  • Use Food Africa’s customized e-campaign service provided by IFP

 

Tip 2: Market your presence at the event

  • Sponsorship packages
  • Branding opportunities
  • Show Catalogue Entry
  • Show Catalogue Advertising

 

Tip 3: Highlight your participation

Where to place the exhibition logo and your stand number?

Here are some important places to add the show's logo and your stand number:

  • Magazine ads
  • Newspaper ads
  • Inserts
  • Company intranet
  • Company websites
  • Partner or agent websites
  • Email signature

 

Tip 4: Build a fresh exhibition stand

  • Display your brands in an attractive way by brightening your stand
  • Add interactive elements to your stand
  • Hint at upcoming products
  • Distribute giveaways to the visitors
  • Provide live demos of your products and services
  • Organize special events to launch your innovative products
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Market Insights
  • Food, beverages, & tobacco sales in 2016 in Egypt were estimated at $92bn and are expected to rise to $114bn by 2020

  • Food products sales in Egypt, in the retail market, stood at $70 billion in 2016

  • 40% of meat consumption in Egypt accounts for imports

  • Egypt imports close to $1 billion per year in dairy products

  • The African exports to Egypt are worth $360 billion

  • Agriculture and agro-processing across the African continent is set to witness an increase of $204bn by 2025

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Official Hotel

Partner Hotel

OPENING HOURS

From Tuesday, 04 December
To Thursday, 06 December

Daily opening hours:
11:00 AM - 07:00 PM

MAKE AN INQUIRY

International Inquiries
Mr. Ghassan Nawfal
Mr. Ghassan Nawfal
Tel: +961 5 959 111 Ext. 118
Fax: +961 5 955 361
Email: ghassan.nawfal@ifpexpo.com
Local Inquiries
Ms. Dalia Kabeel
Ms. Dalia Kabeel
Tel: +20 2 252 45 187/88
Fax: +20 2 252 45 199
Email: dalia.kabeel@konzept-egypt.com

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CONTACT US

Alia Towers, 38 Corniche El Nile, Maadi Cairo, Egypt

+20 2 252 83101/2

+20 2 252 83105

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